PROJECT:
One Second Job

AGENCY:
MRM//McCann

PUBLISHED:
2018

AWARDS:
Gold - Brand PR @ Romanian PR Awards.

Tennis world no 1 Simona Halep has been involved for several years in raising awareness on the cause of premature babies. For the 2018 campaign, we launched the One Second Job challenge, where we invited users to to take one second of their life to support the cause. Because one second can change everything when it comes to the fragile life of premature babies.